Jeff Ward dba ARTRONICA

I’m not an agency.

I am the guy you call for the things you don’t need a full service agency for. The day-to-day stuff that makes a busy marketing team wish they had a designer on staff. Header graphics, icons, banner ads. White papers, eBooks, case studies, print stuff. HTML email, landing pages, smaller web projects. Presentation graphics, infographics, screen mockups. Tradeshow panels and signage....

Executed cleanly, on brand and looking sweet.

 

4/26/16 availability:

Beginning the week of May 2, I have availability for approximately 10-15 hours per week, subject to change at any time!

Questions? Projects? Let’s talk!

portfolio: overview

Please turn your device 90° to see project descriptions

booklet

Client:

Demandbase, San Francisco, CA

Project:

Booklet. Designed as a handout at the Adobe Marketing Summit.
View the full PDF | See more: ebooks and print, Demandbase

ebook

Client:

Demandbase, Inc., San Francisco, CA

Project:

eBook. Layout, illustrations.
View the full PDF | See more: ebooks and print, Demandbase

email headers

Client:

Demandbase, Inc., San Francisco, CA

Project:

Email headers for various Demandbase events.
See more: web banners and graphics, Demandbase

html

Client:

Demandbase, Inc., San Francisco, CA

Project:

Eloqua email template design and production. After Demandbase’s 2014 rebrand, they asked me to design and create a set of email templates for their Eloqua system. I produced templates for events, webinars, videos, and generic uses.
See more: html, Demandbase

infographic

Client:

Demandbase, Inc., San Francisco, CA

Project:

Infographic. 17" x 63". Demandbase wanted an infographic to release during Dreamforce, and gave me a napkin sketch for an idea that looked nothing like this. After some discussions with the client I came up with the “social butterfly” theme, which was carried through to t-shirts, badges, and a web survey.
View the full PDF | See more: infographics, Demandbase

tradeshow

Client:

Demandbase, Inc., San Francisco, CA

Project:

Tradeshow Booth. Mockup of the 2013 Adobe Marketing Summit booth design. I came up with the concept of turning that text from Demandbase’s B2B database into a ribbon of twisting data that flows through the company’s various product offerings. Infographics were developed developed to communicate the way that Demandbase works.
See more: event graphics, Demandbase

print

Client:

Tidemark, Inc., Redwood City, CA

Project:

Sales brief. “10 Reasons to Use Tidemark”
See more: ebooks and print, Tidemark

ebook

Client:

Tidemark, Inc., Redwood City, CA

Project:

eBook. “Six Best Practices for Continuous Planning”
View the full PDF | See more: ebooks and print, Tidemark

icons

Client:

Tidemark, Inc., Redwood City, CA

Project:

Icons. Series of icons for dashboard of Tidemark’s web application.
See more: icons and marks, Tidemark

email headers

Client:

Tidemark, Inc., Redwood City, CA

Project:

Email headers. 4 Initial concepts.
See more: web banners and graphics, tidemark

infographic

Client:

Tidemark, Inc., Redwood City, CA

Project:

Architecture diagram for sales deck.
See more: infographics, Tidemark

brochure

Client:

Danger, Inc., Palo Alto, CA

Project:

Brochure. Danger wanted a handout designed that would demonstrate the features of their new mobile device via the story of a group of typical user’s events of a day. The unusual 8-panel fold allows the sequence of events to unfold.
See more: ebooks and print, Danger

datasheet

Client:

Danger, Inc., Palo Alto, CA

Project:

Datasheets.
See more: ebooks and print, Danger

package

Client:

Danger, Inc., Palo Alto, CA

Project:

HipTop3 Retail Package Design.
See more: ebooks and print, Danger

infographic

Client:

McAfee, Inc. (through Ideablast)

Project:

Infographic. The client needed a way to clearly depict the structure of their various partnerships in the Security Innovation Alliance in a clear and concise way that was easy to add and subtract partners from.
See more: infographics, McAfee

icons

Client:

Tracegains, Inc., Westminster, CO

Project:

Icons for Application Dashboard. 47 total (15 shown here).
See more: icons and marks, Tracegains

brand guide

Client:

Jasper, Inc., Mountain View, CA

Project:

Brand Guide. My client asked me to codify the branding guidelines for an existing logo. I worked with the client to identify basic rules and present them in a way that would not overwhelm potential users. This 4-page guide is the product of that work.
View the full PDF | See more: ebooks and print

report

Client:

The Bateman Group, San Francisco, CA

Project:

Report. “Cloud Productivity is Key to Success: A Survey of Young Businesses.” The Bateman Group engaged me to design a report on the results from a Zogby poll that they had commissioned for their client. The challenge here was to quickly learn and understand a very well-defined set of branding guidelines, and apply them to a new document type which had no template.
View the full PDF | See more: ebooks and print

About Jeff Ward

Summary:

  • Senior graphic designer freelancing since 2001
  • Service-focused practice
  • Versatile: Proven expertise in print, HTML, large-format, illustration, presentation, production
  • Easy to work with—No-fuss, get-it-done work ethic built around your needs

I provide design services for B2B companies to help communicate their marketing messages with impactful, memorable communications. My broad range of experience brings a diverse set of skills, allowing me to take on creative or production work, both for web and print arenas.

I contract with startups through enterprise-level businesses in the tech sector, and have worked with several virtual agencies.

My clients commonly describe me as reliable, versatile, and talented, producing quality deliverables on-time, on-budget.